Nathaly is the founder of Operativo. Previously, she served as Special Assistant to President Joe Biden and White House Director of Partnerships in the Office of Public Engagement and held senior communications roles under President Barack Obama. Nathaly has over a decade of experience creating data-driven communications, policy, and political campaigns for diverse organizations around the world. Before founding Operativo, Nathaly was Vice President of The Messina Group and served in the U.S. Senate and House of Representatives. Nathaly is a native of Peru and resides in Washington D.C. with her family.

Zuraya Tapia-Hadley is a seasoned strategic counselor and communicator with 20 years of experience. She excels in addressing complex policy and communication challenges for Fortune 10 companies and national non-profits. Zuraya has managed and held influential roles in the U.S. House of Representatives and organizations like the Hispanic National Bar Association and the U.S.-Mexico Foundation. Zuraya has served as an in-house lobbyist for companies such as UPS, Meta, and TelevisaUnivision.

Rebecca brings more than 15 years of experience in strategic communications and partnerships to our team.  She has led integrated campaigns and outreach for a variety of organizations to turn voices into movements. She most recently served as Deputy Director of the White House Initiative on Asian Americans, Native Hawaiians, and Pacific Islanders in the Biden-Harris Administration; she was previously Communications Director of the Initiative during the Obama-Biden Administration. Rebecca also held public affairs roles at the U.S. Equal Employment Opportunity Commission and U.S. Department of Health and Human Services after initially joining the federal government as a Presidential Management Fellow. Rebecca received a master’s degree from Columbia University and a bachelor’s degree from Cornell University.

Adrian Saenz previously served in the Biden-Harris Administration as Special Assistant to the President and Deputy Director of the White House Office of Public Engagement. Adrian also previously served as Senior Advisor to President Obama in the White House Office of Intergovernmental Affairs where he managed relationships with Governors, legislators, and other state elected officials. Adrian also spent nearly a decade on Capitol Hill as a Chief of Staff and Communications Director.  He is a veteran of four presidential campaigns.

Monica is a Communications and Marketing Advisor at Operativo with a strong track record of crafting compelling narratives and leading impactful campaigns. She honed her public relations expertise through her work with prominent Democratic senators, including Ben Ray Luján, Catherine Cortez Masto, and the late Harry Reid. Beyond her government experience, Monica has held senior communications roles in both advocacy organizations and a political action committee, further broadening her expertise.Monica excels in navigating complex, high-stakes environments, with a particular strength in crisis management and strategic response planning. Her diverse experiences living in all three NAFTA countries have provided her with deep insights into cultural adaptability and the value of a global perspective. Recently, she further sharpened her strategic skills by earning a Master’s in Integrated Marketing Communications at Northwestern University.

Malik is Operativo’s Field strategy & Mobilization Partner and the Founder of Ethos Organizing. He brings extensive electoral political organizing experience having previously served as Executive Director of the Ohio Democratic Party and held leadership positions on Hilary Clinton's Presidential campaign and state campaigns for Barack Obama in '08 and '12. Malik has extensive expertise in movement-building and has worked at 1199 SEIU and the Center for Popular Democracy Action. His Midwest, state, and national experience make him a valuable asset to any organization or campaign striving for social and political change.

Elsa is Operativo’s Social Impact partner and Founder of Ideateur, This is About Humanity and Poderistas. She is on the frontlines of mobilizing and partnering with influencers and celebrities in many social justice efforts in the United States. Her recent work includes: Fair Count/Fair Fight, The New Georgia Project, Aliento, Aqui Se Vota, Battleground Texas, the NBA, I am A Voter, Voto Latino and Hillary Clinton’s Presidential Campaign.  Elsa lives in Los Angeles with her husband and three children Alessandra, Valentina and Massimo.

Shyh is an Associate at Operativo. Her expertise includes, public relations, content creation, and project management for Operativo. She has managed communications for U.S. Representative Ruben Gallego (AZ-3) with the Congressional Hispanic Caucus Institute, and led marketing campaigns for technology and advocacy clients. Shyh was recently an associate at AlphaSights, Inc where she focused on market research for corporate strategy and due diligence projects for leading consultancies and private equity firms. She is from the Bay Area, CA, and graduated from Gonzaga University with a BA in Communication Studies and Promotions.

Cecilia manages Social Impact projects at Operativo. She has a bachelor’s degree in Journalism and has 7+ years experience in cultural journalism, content writing, social media monitoring and bi-lingual public engagement. She has managed Public Relations and Social Media campaigns for corporate clients and social movements. Her past work includes working press for high-profile international cultural events such as the HAY Festival, known as “The Woodstock of the Mind ''. Additionally, Cecilia has done project management, event planning, content creation, and creative consulting for a well-known publishing company in LATAM. She also has a deep passion for teaching English as a Foreign Language and has taught at various institutions and at all levels and ages. She is bilingual and has a native level in both English and Spanish.

Caroline is an Associate at Operativo, leveraging her expertise in government affairs, strategic communications, and advocacy. She leads events and strategy for nonprofits and assists with communications and media outreach for advocacy and political campaigns. Her prior experience includes working with the Congressional Hispanic Caucus Institute in Representative Raúl Ruiz's office and serving on a team specializing in immigration reform at Cornerstone Government Affairs. Caroline earned a Master’s in Public Administration with a concentration on Public-Private Partnerships and Strategic Communications from George Washington University, where she also completed a B.A. in Political Science and Spanish. Originally from Charlotte, NC, she now calls Washington, D.C. home.

Min is a Visual design specialist with a keen eye for creating compelling visual assets. Proficient in a range of responsibilities, he excels at producing digital images, illustrations, and implementing graphic designs for diverse projects at Operativo. With solid experience in design, Min brings a unique blend of creativity and strategic thinking to every project. Hailing from South Korea, he graduated from the Academy of Art University with a BFA in New Media.

Jinny is a Visual Product Designer with a passion for crafting intuitive and user-centric digital experiences. At Operativo, she excels in developing innovative design solutions that bridge user needs with business objectives. With a background in Fine Art, Public Relations and a Master’s in Design Management from Savannah College of Art and Design, Jinny combines creativity, strategic thinking, and technical expertise to deliver impactful results. Originally from South Korea, she brings a global perspective and a dedication to collaborative problem-solving to every project.